Three tools.
One editor.
One source of revenue truth.
One editor for popups, quiz funnels, and post-purchase surveys. One Klaviyo sync. One revenue dashboard that finally tells you how a popup answer on Monday became a 90-day LTV number on Wednesday.
No credit card · 1,000 visitors free forever · 14-day trial on paid tiers
POST-PURCHASE SURVEY
thank you page
How did you hear about us?
TikTok$84 AOV
A friend
Podcast
Google
QUIZ FUNNEL
step 2 of 4
What's your biggest skin concern?
Dryness
Acne
Anti-aging
Sensitivity
POPUP · EXIT INTENT
step 1 of 3
Before you go, what brings you in?
Browsing for a gift
✓My current routine isn't working
→ $483 LTV
Just here for the deals
→ $42 LTV
A friend recommended you
No thanks
✦ same editor. same beacon. same dashboard.
POPUP · EXIT INTENT
step 1 of 3
Before you go, what brings you in?
Browsing for a gift
✓My current routine isn't working
→ $483 LTV
Just here for the deals
→ $42 LTV
A friend recommended you
No thanks
✦ same editor. same beacon. same dashboard.
EMBEDDED IN SHOPIFY ADMIN · KLAVIYO-NATIVE · NO ZAPIER · REFUND-ADJUSTED REVENUE · BRANCHING-SAFE FUNNEL MATH · A/B TESTS WITH LTV DATA
Three growth surfaces, one app
One bill. Three tools.
Same visitor_id end-to-end.
SURFACE · 01
Popups
Exit intent, scroll, time-on-page
Theme extension fires on any storefront page. Email/SMS capture, exit-intent quizzes, gated discounts. Route every answer to a Klaviyo flow.
●Exit intent · scroll · time
●Page-level targeting
●Discount unlock on submit
SURFACE · 02
Quiz funnels
Standalone or in-store pages
Run from ads, emails, or your store nav. Multi-step branching, per-answer routing. Standalone q.supapop.com/{slug} or embedded inside your theme.
●Multi-step branching
●Standalone or in-theme
●HMAC-signed deep links
SURFACE · 03
Post-purchase surveys
Shopify Checkout UI Extension
Native Thank You page extension. Attribution ("how did you hear about us"), refund-rate research, NPS. Answers join the same visitor_id as the popup that captured them.
●Checkout UI Extension
●Pre-flight before go-live
●Order-level $ attribution
END-TO-ENDsame editor · same beacon events · same Klaviyo sync · same revenue dashboard
★ THE QUIET KILLER
Did that popup
get you a new customer?
Or did you just give your existing Klaviyo subscriber 15% off for something they were going to buy anyway?
SupaPop checks every captured email against your existing list and labels each signup as incremental (new revenue) or repeat (someone gaming for a discount). The popup that "captures 2,000 emails per month" gets very honest, very fast.
Only thing in the category that does this.
Welcome-popup captures · last 7 days
matched against your Klaviyo list of 184,202 profiles
Repeat
New
Total captures
2,418
✦ Incremental
1,083 · 44.7%
Repeat / known
1,335 · 55.3%
a***@gmail.com
✓ NEW
$84 AOV
$312 LTV
m***@outlook.com
Was on welcome_returning_v1
✗ REPEAT
$28 AOV
$0 LTV
k***@yahoo.com
✓ NEW
$96 AOV
pending
r***@gmail.com
Subscribed 14 mo. ago
✗ REPEAT
$31 AOV
$0 LTV
j***@icloud.com
✓ NEW
$112 AOV
$483 LTV
s***@gmail.com
Active in last 30d
✗ REPEAT
$0 AOV
$0 LTV
↗ $28,140 in incremental revenue · $17,302 in repeat-customer "captures" (cost ~$2,595 in discounts)
ANALYTICS THAT DON'T LIE
Four things every other tool gets wrong.
Most growth tools' charts work great until you turn on the features that actually grow you. Ours don't.
PROBLEM 01
Your charts go blank the moment you turn on branching.
Per-cohort joins by visitor_id, not funnel position
PROBLEM 02
Refunded orders still count as revenue.
✗ Generic tool · "sensitive skin cohort = $182k!"
Doesn't resubscribe to orders/cancelled or refunds/create
✓ SupaPop · subscribes to refunds + cancellations
Cohort $ = total − refunded − voided, recomputed server-side
PROBLEM 03
Twelve random clicks look like a real trend.
✗ Generic tool · "47% of dry-skin cohort converts!"
Cohort size: 19. p-value: ¯\_(ツ)_/¯
✓ SupaPop · Wilson 95% CI flags outliers vs. baseline
Stops you from rebuilding the funnel for 12 people
PROBLEM 04
You're paying to re-capture customers you already had.
✗ Generic tool · "2,418 emails captured this week"
Doesn't know 55% were already in Klaviyo
✓ SupaPop · Matches every capture against your Klaviyo profiles
Reports incremental captures · what you actually grew
★ THE FULL TOOLBOX
Eight things, working in one loop.
NO. 01
Quiz routing → Klaviyo flows
Each answer maps to a list, segment, or flow trigger. Multi-step branching. Routes survive in cohort analytics, so your funnel chart doesn't go to zero.
Variant-level LTV, AOV, refund-adjusted revenue. Main dashboard stays readable while experiments run.
VARIANT A
$1,820
·
VARIANT B · WIN
$2,340
+28.5%
NO. 04
Klaviyo-native, no Zapier glue
Email/SMS captures, quiz answers as profile properties, and full-payload events. Same request that submits the response posts to Klaviyo. No race conditions, no nightly batch.
POST /api/v3/profiles · 200 OK
profile.email: "a***@gmail.com"
profile.skin_type: "dry"
profile.referrer: "tiktok"
POST /api/v3/events
event: "popup.completed"
NO. 05
Refund-correct revenue
Subscribes to orders/cancelled + refunds/create. Cohort $ adjusts itself.
cohort $$48,210
− refunds− $2,114
− voids− $480
net$45,616
NO. 06
Incremental capture detection
Match every email against your existing list. Get to the only number that matters: net-new revenue.
44.7% NEW
55.3% REPEAT
NO. 07
Branching-safe funnel math
Step counts work even when half your respondents took a different path.
NO. 08
Same dashboard, all 3 surfaces
Popup → quiz → post-purchase, joined by visitor_id end-to-end.
★ ONE BILL, NOT FIVE
What SupaPop replaces on your monthly invoice.
The job
What you'd buy
SupaPop
Email capture popup
Justuno · Privy
✓ included
Pre-purchase quiz funnel
Octane AI · Shop Quiz
✓ included
Post-purchase survey
Enquire · KnoCommerce
✓ included
Quiz revenue attribution
Custom BI · Looker
✓ included
A/B testing (popup + quiz)
Visually · Intelligems
✓ included
Klaviyo profile property sync
Zapier glue
✓ native
Combined cost / month
~$680+
from $0
Bundles all three products at roughly 50% of what Alia charges for the quiz alone.
★ LIVE IN ABOUT 5 MINUTES
From install to revenue truth in three steps.
1
Install free from the Shopify App Store
One click, no credit card. SupaPop installs as a theme app embed and a checkout extension. Flip the embed on in your theme editor and you are live.
2
Build a popup or quiz in the visual editor
Start from a template or from scratch. Drag sections, add quiz questions, set targeting rules, and route each answer. No code, no developer.
3
Connect Klaviyo and watch the revenue land
Optional Klaviyo sync flows answers into your lists and flows. Then the dashboard fills in: captures, conversions, and refund-adjusted, incremental revenue tied to 90-day LTV.
A "visitor" is one unique person per month, deduplicated, not impressions or page views. Approaching your cap? We show an in-app heads-up and prompt an upgrade. We never send a surprise overage bill.
★ BUILT BY AN OPERATOR
"Every tool we tried at Tru Earth lied about revenue differently. Popups counted captures. Quizzes counted votes. Surveys counted responses. None of them knew what any of it earned. So we built the one that does."
RYAN MCKENZIE · FOUNDER, SUPAPOP · CO-FOUNDER, TRU EARTH ($300M+ DTC)
★ BEFORE YOU INSTALL
The questions every Shopify brand asks.
Will the popup slow down my store?+
No. SupaPop loads as a lightweight theme app embed and its script is deferred, so it loads after your storefront renders and never blocks the page. Standalone quiz pages and the post-purchase survey run on their own surfaces, not on your product pages.
Do I need Klaviyo to use SupaPop?+
No. Klaviyo is an optional integration. SupaPop captures and stores every submission on its own, so popups, quizzes, and surveys work standalone. Connect Klaviyo when you want subscribers and answers to flow into your lists and flows automatically, with no Zapier in between.
Will it work with my theme?+
Yes. SupaPop installs as an app embed on Online Store 2.0 themes. You turn it on in your theme editor with one toggle, and it works across your storefront. Full steps are in the theme setup guide.
Is my customer data safe?+
Yes. SupaPop is GDPR-compliant and handles Shopify data-request and redaction webhooks. Access tokens and Klaviyo keys are encrypted at rest, and you can export or delete data at any time.
Can I move my existing Privy or Justuno popups over?+
There is no automated importer yet, so you rebuild in the editor. It is quick: start from a template, swap in your copy and offer, and go live. Most brands rebuild their main popup in a few minutes.
What is free, and what is paid?+
Every plan includes every feature: all three surfaces, the visual editor, A/B testing, Klaviyo sync, and the full revenue analytics. Plans differ only by how many monthly visitors you track, and Free covers 1,000 visitors forever. See plans and billing.
What happens when I uninstall?+
You can uninstall from Shopify at any time and your popups stop showing immediately. There is no contract and no lock-in, and you can export your data before you go.
Do I need a developer to set it up?+
No. Everything is built in a visual editor, with templates to start from. There is no code, and no theme editing beyond flipping on the app embed.
